Buttering Rolls over a Royce 
By IndiaFM News Bureau, March 9, 2007 - 12:18 IST

Amul is back again with its take on the Bollywood happenings. And this time, the Eklavya-Amitabh Bachchan has come under Amul’s radar. Before the release of Eklavya-The Royal Guard, filmmaker Vidhu Vinod Chopra attracted the attention of the entire media world when he gifted the star of his film, Amitabh Bachchan, with a silver Phantom Rolls Royce. The car that costs in crores is the most expensive gift any Indian filmmaker must’ve given to his actor. This grand show however was attacked by a tabloid the very next day when it reported that the car sent back for display in its showroom the very next day.
The new Amul print ad shows Bachchan and Chopra sharing a bread roll over the Rolls Royce. Bachchan aims at the roll with his knife repeating his Eklavya act, while Chopra enjoys the show. Thanks to the interesting art work, this is surely another interesting ad from Amul.
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